Producer Pete Stilwell: 'It's incredibly important to us to first get it right for the existing community, and then we want to do things to appeal to more people.

Looking back at the campaign now, we want the locations that you remember or know from World of Warcraft to match what you see in Reforged, and we want to go through some of the stories and tie the two franchises together in a tighter way.'

Lead designer Matt Morris: 'One of the things we want to do with our campaign is level it up to what people know from World of Warcraft.